Chapter 3

Ethical and Legal Considerations


Before conducting any kind of user activity there are a number of ethical and legal considerations that you must be aware of. You are responsible for protecting the participants, your company, and the data you collect. These are not responsibilities that should be taken lightly. This chapter applies to all readers. Even if you are doing “just a little research,” if it involves human participants, this chapter applies to you. In this chapter, we will inform you of what you need to know before conducting a user activity to make sure you collect valuable data without legal or ethical harm. These are general guidelines but you also need to be aware of your local laws, practices, and regulations. ...

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