Understanding Your Users, 2nd Edition

Chapter 4

Setting Up Research Facilities

INTRODUCTION   82

USING YOUR COMPANY’S EXISTING FACILITIES   82 - 84

RENTING A MARKETING OR HOTEL FACILITY   85

BUILDING A PERMANENT FACILITY   85 - 95

Components of a Devoted User Research Facility

Lab Layout

PULLING IT ALL TOGETHER   95

Introduction

You may already have access to a usability lab at your company or your client’s site. If so, it was most likely built with the intent of conducting one-on-one usability evaluations. Will this lab work for all types of user experience research? Yes and no. For individual activities (e.g., interviews, solo card sort), your current setup may be fine. However, it is unlikely that a “standard” usability lab is able to accommodate group activities (e.g., group ...