Chapter 7. Video and Audio
In 2005, Web 2.0 gained a new standard-bearer. It was based in hot new technology, attracted people and venture capital dollars, and above all, it was viral. Centers for Disease Control and Prevention viral.
And yet, the technology that drove this company wasnât Ajax. What made YouTube an instant hit was web video. YouTube took advantage of the video functionality found in Flash Player, not to mention gigabits of bandwidth, to deliver one of the most addictive experiences on the Web.
If youâre looking to be the next YouTube, this book wonât help you. In fact, maybe nothing will, unless youâre a CEO of a Fortune 100 company and youâre looking to unload a few billion dollars on hosting, content monitoring and filtering, and defending against international regulatory and civil actions. But video is now a first-class citizen of the modern Web, and everyone from designers to developers to marketing departments to educators should understand when, how, and why to use it.
Web Video: The Early Years
Though video on the Web came into its own only within the last few years, computing and video have a long history. If you know a former Amiga owner, this will be obvious to you, as they will have described its role in vivid, excruciating detail. From the release of the Amiga 1000 in 1985, it was one of the premier tools for editing video in production environments. However, in those days, a 7 MHz Motorola 68000 processor wasnât quite up to the task of processing ...
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