Chapter 12. How to Network Without Sounding Phony, Lame, or Desperate
Ah. Networking. The very thought makes you feel like a teenager all over again, doesn’t it? But not in a good way, probably. Back then, it seemed as though the world was divided into two groups: the people who could magnetize friends without even trying (they were the ones with the fun weekends planned), and those who couldn’t no matter how hard they tried (they were the ones who didn’t).
Now, when it comes to the talent of building and keeping large networks, the world is still divided into two groups: those who seem to know just everyone, and those who don’t. On the surface, networking seems to come easily to the successful crowd. But the truth is that, when it comes to ...
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