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Upside by John Zogby, M.J. Moye, Kenneth W. GRONBACH

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19

Boomers Driving the Future of Healthcare

WE KIND OF looked at healthcare from the Boomers’ perspective in the previous chapter, in that aging Boomers are going to need a lot more healthcare than previous generations because of their size and expected longevity. And with the vast numbers of people needing near-end-of-life healthcare, the sector as a business is going to be bringing in the dollars hand over fist despite any real or perceived limitations caused by the Affordable Care Act. The same upside tsunami that is poised to sweep over the assisted living and death care sectors is going to be rolling over the healthcare sector first. The numbers of people needing or wanting everything from face-lifts to cataract removal to heart surgery ...

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