User Experience Design

CHAPTER 40DETAILED DESIGN PLAY: How do I hone in on effective and quality designs?

Most marathon runners say that the last mile is the hardest. This insight also applies to design practitioners, where the last mile of detailed design makes or breaks the user experience.

Detailed design play outlines the phases you need to go through to produce designs that are ready for engineering. This play will help you build effective and quality designs by iterating rapidly and testing the experiences before investing significant engineering effort and resources into engineering.

Why Do You Need the Detailed Design play?

This play will allow your business to:

• Make the design process iterative;
• Understand and navigate the different variables of design;
• Remove ambiguity and churn on product functionality and content;
• Test the product with end users before rolling out the final version to the engineering team.

Who Are the Key players in the Detailed Design play?

ROLE	WHO’S INVOLVED	RESPONSIBILITIES
DRIVER	Experience practitioners (interaction experience designer, visual experience designer, content experience designer, user experience researcher)	Identify and solve design problems; Rapidly iterate on designs to reach the outcome; Document behavior and interaction notes; ...