Imagining the characters

Now we have lots of numbers, but numbers are terrible for communicating and planning development. It would quickly become cumbersome to repeat that we have X percent of players who are new to FPS games. Instead, we will imagine a character who is new to the genre with some basic FPS skills at level 1 (they are unlikely to be good at FPS games when starting with our game). This will be their primary attribute. We obviously need to know what their goals, motivations, and behaviors are. Probably, customizability is important for them, but not very important: 

In total, 47% of the testers left in the pool after removing people ...

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