September 2017
Beginner
306 pages
8h 13m
English
Content preview from UX for the Web
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Recruiting participants
When recruiting participants for usability tests, make sure that they are as close as possible to your target audience. If your website is live and you have a pool of existing users, then your job is much easier. However, if you do not have a user pool, or you want to test with people who have not used your site, then you need to create a specification for appropriate users that you can give to a recruiter or use yourself.
To specify your target audience, consider what kinds of people use your website, and what attributes will cause them to behave differently to other users. If you have created personas during previous research, use these to help identify target user characteristics. If you are designing a website ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.