© Edward Stull 2018
Edward StullUX Fundamentals for Non-UX Professionalshttps://doi.org/10.1007/978-1-4842-3811-0_10

10. Speed

Edward Stull1 
Upper Arlington, Ohio, USA

If you want to understand speed, live in the Midwest. It is in our blood. From the earliest age, Ohioans learn that going anywhere else takes a while. Eight hours to New York. Thirty-two hours to California. The Buckeye State is lovely, with its wide prairie lands and lush forests. However, families go elsewhere to vacation. Many fly south to Florida. Others head southeast, toward the Carolinas. My family did neither. We drove to Missouri. Our semi-annual, 10-hour road trip served as a curriculum for a future UX designer, including several lessons about distance, duration, and ...

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