UX Fundamentals for Non-UX Professionals: User Experience Principles for Managers, Writers, Designers, and Developers

© Edward Stull 2018

Edward StullUX Fundamentals for Non-UX Professionalshttps://doi.org/10.1007/978-1-4842-3811-0_3

3. You Compete with Everything

Edward Stull¹ 

(1)

Upper Arlington, Ohio, USA

 

Like clockwork, the Summer Olympic Games open with a flurry of fanfare and excitement every four years. Ranging from archery to wrestling, more than 300 individual events are featured.¹ Each day is packed. Athletes, coaches, and fans race from venue to venue, as moments tick away under the burning flame. You could not see every event in person, even if you dedicated all your time to the pursuit. We face the same challenges with many experiences, from watching the Olympic Games to designing software.

Since the beginning of the modern Olympic Games in 1896, more ...