Chapter 2: Using Prototyping Tools to Define Better Weather Icons for Everyone
by Dan Goodwin
The Met Office is the UK’s national weather service, providing meteorological products and services to the the public and to organizations of all kinds.
They approached fffunction in early 2017 for help with a problem they had. They wanted to put their weather icons to the test so they could see how well the UK population interprets them when they’re presented on different online platforms including the Met Office website and apps.
They wanted to gather quantitative data by surveying large sample sizes representing the UK population. They’d looked at a range of standard online survey tools, but found that they couldn’t use these tools to present weather ...
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