7 Leaving a lighter footprint on the planet

Let’s face it. Your company probably isn’t clubbing furry little animals to death or dumping millions of gallons of toxic waste into the river that runs through town. Unless you’re manufacturing something that uses carcinogenic chemicals, creating a Superfund site in your backyard, or actively defying environmental regulations, you may feel that your footprint on the planet isn’t heavy.

Well, guess again. Think about how much you travel (including commuting), about how much energy you and your company use, about the materials in your building, about how much paper is consumed in your work, about the food you eat and the water you use. Simply living and doing business in twenty-first-century America ...

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