Chapter 12. Advice From Us to You

  • Is It Worth All This?

  • How To Win.

Before you contact a venture capital firm, ask yourself the simple question, “Is it worth going into this business situation?” Many times when the venture capitalist is talking with an entrepreneur who wants business funding, the VC asks a simple question: “Why in the world does a smart person like you want to take the chances that you are about to take?” The VC might add, “Is it worth it?” In your mind, the answer is “Sure!” But think again.

You have probably heard a number of success stories about small business owners. They are very inspiring. They motivate us to want to do the same. Some entrepreneurs have made millions and even billions by starting or growing a small business. ...

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