March 2016
Beginner to intermediate
614 pages
21h 52m
English
Content preview from Verbal CommunicationBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Geert Jacobs
26Verbal communication quality in institutional contexts118
Abstract: This chapter presents a selective outline of methods for evaluating the quality of verbal communication in the context of institutions. It is based on classroom experience with an interactive master’s course, where teams of students were invited to produce and evaluate a business plan (to attract funding), a job posting (to recruit new staff) and a press release (to contain a corporate crisis). The chapter draws attention to how important it is to take the communicative context into account through qualitative, ethnographic inquiry. It is suggested that it pays off to go behind the scenes, backstage in Goffman’s terminology, to monitor the complex production and ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.