We discussed how story is the conduit through which all creative and technical decisions flow. While story, story, story is our mantra, it isn’t the whole story. Not by a long shot. Just as a painter needs an understanding of his brushes and paints, the video shooter needs an understanding of his camera, lens, and accessories. You don’t have to go nuts in the technical arena. You just need to know what you need to know.
It should be reassuring that craft can compensate for most, if not all, of low-cost video’s shortcomings. After all, when audiences are engaged, they don’t care if you have shot your movie with a 100-man crew on 35 mm or single-handedly on MiniDV. It’s your ability to tell a compelling visual ...
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