Chapter 3.3

Nintendo 64 (1996)

History

Nintendo’s original Nintendo Entertainment System had enjoyed a virtual monopoly on the console industry (see Chapter 2.1). Its Super NES, however, had faced considerable competition from Sega, who had successfully wrestled third-party developers away from the stranglehold of Nintendo’s licensing terms, which forbid them from porting their games to other systems. Other companies had also entered the fray. Despite these threats, Nintendo’s leaders had absolute confidence—or perhaps arrogance—that no matter what the competition brought to the table, the Nintendo brand would always reign triumphant. Alas, the next few years would challenge this hubris as never before.

The story of the Nintendo 64 begins with ...

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