SECTION ONEGETTING GRAPHICS
“The brain adds information to the raw visual impressions, which gives a richness of meaning far beyond the simple stimuli it receives.”
ROBERT SOLSO, Cognition and the Visual Arts
The Meaning of Pictures
A picture is more than a two-dimensional marked surface. It reflects the creator’s intent and signifies there is information to be communicated. It is the artifact of creative play and thoughtful decisions, produced to evoke a visual experience. Designers create graphics with the assumption that viewers ...