PREFACE

I’m sure you’ve heard the expression: “You never get a second chance to make a good first impression.” This statement is as true today as it was decades ago—perhaps even more so—as our contemporary lifestyle has become extremely fast-paced. In fact, an opinion is created in three seconds. (Doesn’t allow much time for an “icebreaker,” does it?) In an effort to be successful and attractive, people spend their time and money on going to the gym; getting the right haircuts; and wearing stylish clothes, makeup, and fashion accessories. But such improvements are external—and they are not enough. If you’re not developing your voice—both inner and outer—you’re missing the true secret of success. Effective communication—intrapersonally and interpersonally—enhances ...

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