Wealth Opportunities in Commercial Real Estate: Management, Financing, and Marketing of Investment Properties

The Problem

If you are like 99 percent of the people on this planet, you have a problem: Namely, you must work to make money to eat and live.

It is a vicious cycle. You get up at 7:00 A.M., get out the door by 8:00 A.M., arrive at work at 9:00 A.M., push paper around all day, and leave at 5:00 or 6:00 P.M. You follow the same routine day after day. Your net pay is, say, $70,000 per year, you give 20 to 25 percent away to Uncle Sam, and your annual living expenses eat up the remaining money. The net result at the end of the year is no savings—zero, a goose egg, nada.

The next year you get a big promotion and an accompanying raise of 5 to 10 percent (if you are lucky). You have been waiting all year for this big raise. Your family has grown from husband and wife to husband, wife, and baby, and now you are expecting your second child. All year you have been putting off buying the new, latest and greatest big-screen television system and the much-needed trip to Hawaii, not to mention replacing that overused, tired Acura with a new Mercedes. What do you do to satisfy these pent-up demands? How do you satisfy these desires that have driven you for the past couple of years? The answer is that you move out of that cramped 1,500- to 2,000-square-foot apartment into a “decent” 3,000- to 4,000-square-foot home with a real backyard, you buy on credit the big screen “deal,” you take the family on the long-delayed vacation to Hawaii, you lease a new car, and so on. The point is that you find ...