Copyright

Senior Acquisitions Editor: Willem Knibbe

Development Editor: Stephanie Barton

Production Editor: Elizabeth Ginns Britten

Copy Editor: Kim Wimpsett

Editorial Manager: Pete Gaughan

Production Manager: Tim Tate

Vice President and Executive Group Publisher: Richard Swadley

Vice President and Publisher: Neil Edde

Media Assistant Project Manager: Jenny Swisher

Media Associate Producers: Doug Kuhn and Josh Frank

Media Quality Assurance: Marilyn Hummel

Book Designer: Franz Baumhackl

Compositor: Maureen Forys, Happenstance Type-O-Rama

Proofreader: Word One, New York

Indexer: Ted Laux

Project Coordinator, Cover: Lynsey Stanford

Cover Designer: Ryan Sneed

Cover Image: iStockPhoto

Copyright © 2010 by Wiley Publishing, Inc., Indianapolis, Indiana

Published simultaneously ...

Get Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.