December 2011
Beginner to intermediate
256 pages
7h 45m
English
book
Web Analytics Action Hero: Using Analysis to Gain Insight and Optimize Your Business
by Brent Dykes
Content preview from Web Analytics Action Hero: Using Analysis to Gain Insight and Optimize Your Business
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Chapter 5. Analyze for Insight
“Once you eliminate the impossible, whatever remains, no matter how improbable, must be the truth.”
–Sherlock Holmes
Superheroes have it easy. When they get in a tight spot, they just summon up their superpower and blast out. For action heroes it’s not that simple. Problem solving is never just about firepower and muscle; these characters have to use their intellect to outsmart and outwit their adversaries. No one used his intellect to better advantage than the Victorians’ own action hero: Sherlock Holmes. The epitome of the analytical approach, Sir Arthur Conan Doyle’s master detective trusted his acumen in observation ...
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