Chapter Two. Overview of Content Management
It’s been a hard day’s night, And I’ve been working like a dog.[*] | ||
| --John Lennon and Paul McCartney | ||
Beyond the mountains there are again mountains. | ||
| --Haitian proverb | ||
Executive Summary
The best way to understand content management is to watch a web team in action. This chapter tells a story about a team that manages a web property; it shows how the assets evolve over several years from an exploratory prototyping effort into an enterprise-critical business operation. As the story unfolds, we highlight the core issues of content management via commentary to illustrate how each issue originates, and to point out the approach the team takes to overcome the challenge.
From Prototype to Enterprise
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