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CHAPTER 1

Writing as a Professional

Writing well as a professional—whether it is for print or the screen— is best taken on as a process, with careful attention paid to detail. This chapter will describe how to break down all writing tasks into a series of steps to streamline the process as well as describe the characteristics that all professional writing should embody.

Writing as a Process

Whatever we are composing—whether an email message or a website— the key to writing well is to consider writing a process rather than a one-shot deal. Your prose will be better and will take you less time to compose if you look at writing as a series of tasks. For those who suffer from writer’s block or who shudder at the thought of writing, I can promise ...