February 2013
Intermediate to advanced
304 pages
7h 42m
English
Content preview from Web Copy That Sells, 3rd Edition
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FOREWORD
On July 23, 2000, I received an e-mail with the following subject line:
Subject: Mark, here are the Top 10 Reasons Why You Need to Have Me Working for You
I get hundreds of e-mails a day—but the subject line of this e-mail stopped me dead in my tracks. The e-mail was from a woman named Maria Veloso. Her e-mail began as follows:
Dear Mark,
Have you ever wished you could “clone” yourself so that all the ideas you have “in development” can materialize with lightning speed?
Then, the e-mail went on to give ten compelling reasons why Maria would be an asset to my company, Aesop Marketing Corporation.
I was sufficiently intrigued by her e-mail that I phoned her and told her that I might have a position for which she would qualify. ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.