Chapter 15. Web Sites on Steroids
In This Chapter
Boosting an HTML page's interactivity with programming languages
Embedding Flash applications and streaming media
Building automated, personalized Web pages
Enabling e-commerce on your site
Finding a major commercial Web site these days that's not using some form of technological steroids to boost performance, enhance interactivity, and allow its Webmasters to automate it is rare. HyperText Markup Language (HTML) by itself can do some basic linking and control the layout presentation of the page, but that's about all. In order to do the cool stuff, such as inserting a personalized greeting or allowing people to buy products and services, you have to interweave languages such as JavaScript, VBScript, and others into the HTML code.
I put this chapter last in this part because you don't have to become a serious programmer in order to be a good Web designer (audible sigh of relief); you just need to know what kind of technological options are available to you. You must know what is and what isn't inside the realm of possibility in order to be an effective Web designer.
In this chapter, I take a survey-like approach to all the different technological options that you have available to you, what they do, and what sort of ramifications they have on your site.
Injecting Power into HTML Pages
HMTL allows you to interweave other programming languages ...
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