13. 404 Error

A lot of strategy and thought goes into today’s 404 pages. Instead of presenting the user with a worthless error message, we can actually provide a meaningful way of navigating the site. Instead of pointing a finger at the user that implies “you messed up,” we can apologize for the inconvenience and assist him in finding what he’s looking for.

What you’re about to learn

• 404 industry best practices

• 404 template page creation

• Template tags and functions

404 Error

The 404 template page is used whenever anyone attempts to travel to a page, post, or other area of the site that doesn’t exist. It could be the user’s fault because he typed in something incorrectly, or it could be ours because we took down a page and didn’t define ...

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