CHAPTER THREE

Leadership Blind Spot #3: ENGAGEMENT

Common Misconception

Rational and logical presentations engage the hearts and minds of people.

The Basics

In many organizations, a tremendous amount of money is spent creating strategies to win. Those strategies then get communicated using PowerPoint presentations, road shows, or town hall meetings—but things seemingly get stuck. Employees fail to connect with the strategy, leaders are frustrated about the lack of progress, and managers just try to hold the ship together.

The Question We Will Answer

How do we move from presentations to conversations and create genuine engagement in strategies in the business?

WHAT DOES IT FEEL LIKE TO BE SOLD AND TOLD?

Just recently, one of us attended an Amy ...

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