CHAPTER 3MODEL
Democracies don’t make great products—you need a competent tyrant.
—Jean-Louis Gassée, former Apple VP,Product Development
The Steve Jobs Leadership Model is above and beyond. The results make this clear. Its veneration and idolatry by the financial press, innovation specialists, tech gurus, and most of the consumer world make it abundantly clear.
So what’s the difference between it and the same-old same-old that seems to be practiced all across corporate America (or the world, for that matter)? What’s the special secret sauce that makes the Jobs model work, and work so much better than what so many have learned in business school, and what so many have learned on the job? How does “good” become “great”? How did Jobs lead 40,000 ...
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