January 2012
Intermediate to advanced
272 pages
5h 42m
English
What is the difference between managing a household product brand and overseeing an innovative financial services program that impacts millions of Americans? About thirty years and a lot of practice. The scope of Jane J. Thompson’s responsibilities has changed dramatically, from her early business career of leading the development of Mr. Clean, to when she headed Walmart’s new bank-alternative money centers. But the fundamentals remained the same.
“My first job at Procter strongly shaped how I think about business,” she says. “The general management philosophy that I learned as a Brand Manager influences the way I designed product management inside Walmart’s financial services.” In her four foundational years at Procter & ...