O'Reilly logo

When Growth Stalls: How It Happens, Why You're Stuck, and What to Do About It by Steve McKee

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

3.1. Economic Factors

By the end of 2001, my investment in Sun Microsystems wasn't looking so smart. The company was suffering the effects of the slowdown (two of their biggest customers would soon be filing for bankruptcy), and companies were unloading used Sun servers on the grey market, further depressing demand. Then Sun took a huge hit in September, a month that usually accounts for nearly half their annual sales, as the events of September 11 stopped buyers in their tracks. Shortly thereafter, Sun reported its first quarterly loss in a dozen years, laid off nearly four thousand employees, and shuttered facilities.[] Having announced multiple rounds of layoffs in 2008, the company still is not out of the woods.[]

Sun's story is not unique. ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required