Most graphic designers have some formal art training. While design pros don’t necessarily need to know how to draw (and many can’t draw a lick), they do know the elements, principles and theories of composing attention-getting information-conveying visual communication. So now is a good time to cover some introductory lessons from that art class you always meant to take. Think of this as your super-abridged art education.
First, we introduce the seven elements of design. As the word “elements” implies, these are basic units of visual communication.
1. Space
2. Line
3. Shape/Form
4. Size/Scale
5. Color
6. Texture
7. Value
Second, we cover ...
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