Stepping Up Your Game

The principles behind becoming believable to others are straightforward, yet so many struggle with them. That’s because there is so much more involved than just learning a process. Getting people to believe you requires work. It requires patience, it requires determination, and it requires that you step up your game. The words make up a process, but “this” makes it so much more. What exactly is “this,” you might ask? It’s a great question!

“This” Makes All the Difference

Some time ago I was reminiscing about one of my favorite television commercials; it’s a FedEx ad referred to as “The Stolen Idea” that can be viewed on YouTube. It takes place in a conference room, with a team of executives looking for ideas to ...

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