Why So Many Data Science Projects Fail to Deliver
Organizations can gain more business value from advanced analytics by recognizing and overcoming five common obstacles.
The Research
- This article is based on an in-depth study of the data science efforts in three large, private-sector Indian banks with collective assets exceeding $200 million.
- The study included onsite observations; semistructured interviews with 57 executives, managers, and data scientists; and the examination of archival records.
- The five obstacles and the solutions for overcoming them emerged from an inductive analytical process based on the qualitative data.
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