Chapter 1. A SENSE OF PURPOSE: A MEANINGFUL GOAL
Winning teams are inspired by a sense of purpose and work toward a goal that has meaning for them.
Many of the best players operate with a clear, meaningful goal. Many of the best teams invest a great deal of time and energy shaping a purpose and belief that everyone can own.
Healthy people have a natural desire to excel. They want to succeed; they are motivated to contribute to and be a part of something great or something of value. Winning teams present a meaningful opportunity and challenge to their members. Whether it's to win the championship, to be the best, to provide a quality product or a valuable service, or to make a better world, the members of winning teams tend to share a belief that ...
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