Chapter 30. Appropriateness of Location
In the theater of confusion, knowing the location of the exits is what counts. | ||
| --Mason Cooley, U S aphorist. City Aphorisms,Fifth Selection, New York, 1988. | ||
Definition
Typically, the location of the enterprise coincides with the home of the entrepreneur or, at this earliest of moments, you, the person with the idea. However there are other factors that should come into play, particularly factors such as talent pools, customer location, distribution networks, and supplier outlets, all of which should influence this element heavily.
Dr. Market’s Observation:
The key is where the enterprise is best situated for ...
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