Part I. Overview

Before we begin, there are many ways to go into business for yourself. Consulting; acquiring a professional license to practice law, medicine, or accounting; buying a franchise; or taking over the family business all work. This book is for people who wish to pursue a new idea or innovation that responds to a need customers are waiting to have solved. It is also about finding an idea that has a high likelihood of someday being worth a considerable amount of money.

Another consideration before we get started is the personal circumstances of the entrepreneur. If you are starting a new business, it takes time. This goes for all new businesses, frankly, so it should come as no surprise. Securities and mortgage brokerage, law, medicine, ...

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