7.10. View Pop-Ups from a Specific Web Site

You can improve your surfing experience by configuring Internet Explorer to view the pop-up ads for certain Web sites that Internet Explorer would otherwise block. Web page advertising is a necessary evil because Webmasters often need the money from advertisers to help defray the inevitable costs of maintaining a site.

Banner ads are a popular choice, but to make more of an impact, advertisers often insist that their ads appear in separate pop-up windows. These pop-ups are everywhere on the Web these days. Small personal pages may display a single pop-up when you enter or leave the site; some commercial sites display a few pop-ups as you peruse their pages; and then there are those sites that throw ...

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