Chapter 6: Privacy Control
In This Chapter
Finding out why privacy is important
Discovering the complicated web of shared data
Blocking location tracking
Lessening the intrusion on your privacy
“The best minds of my generation are thinking about how to make people click ads. That sucks.”
— Jeff Hammerbacher, early Facebook employee
When you work with “free” services — search engines like Google and Bing; social networks like Facebook, Pinterest, and LinkedIn; online storage services like SkyDrive and Google Drive; free e-mail services like Gmail and Hotmail/Outlook.com or Yahoo! Mail; and on and on — these services may not charge you anything, but they’re hardly free. You pay with your identity. Every time you go to one of those sites, or use one of those products, you leave a trail that companies are eager to exploit, primarily for advertising.
There’s a reason why you might buy something on, say, Alibaba, and then find ads for Alibaba appearing on all sorts of websites. One of ...
