CHAPTER 20

Sustain Your Team’s Energy and Momentum

“Instruction does much, but encouragement everything.”

–JOHANN WOLFGANG VON GOETHE

Have you ever witnessed the exuberant celebration during an employee-recognition event when a name is called and the whole audience seems to scream, “Yes!” People rise to their feet. It’s high fives the whole way back from the stage. The congratulations go on all night. When the recognition is on target, everyone feels fantastic.

We’ve both been involved in lots of recognition situations over the years. We’ve been recognized. We’ve engaged in hundreds of conversations about who should be recognized. And we’re confident that you already know you should encourage your team and show them your gratitude and appreciation. ...

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