INDEX

Abrams, Jonathan

AdSense

advertising

consumer information on the Internet and ads displayed in

Google’s systems for

memory and

TV infomercials and

algorithms in search engines

Google’s use of

intelligent approaches coded into

AltaVista

Amazon.com

American Express

America OnLine (AOL)

amygdala, and forward thinking

Anderson, Jim

Answers.com

anticipation, and brain processing

Ariely, Dan

artificial intelligence

game playing by computers and

use of term

Ask Jeeves

axons, and information processing in the brain

Babbage, Charles

BackRub search engine

Back to the Future series (films)

Bell Telephone Systems

Berliner, Hans

Berners-Lee, Tim

Bezos, Jeff

Bisciglia, Christopher

Black Swan, The (Taleb)

Blink (Gladwell)

Boolean algebra

Boston Globe ...

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