7

Choosing Colors and Fonts

In This Chapter

arrow Considering color schemes and palettes

arrow Finding color tools and resources

arrow Understanding font basics

arrow Finding fonts for your project

Two of the many decisions you’ll make about a website design, whether for your site or your client’s, are the color scheme and the fonts that’ll be used in and around the site. Sometimes these choices will be easy because you, or your client, already have an established color scheme and chosen fonts. However, some design projects will require that you make new decisions on color choices and fonts.

Sometimes, making the decision on a color scheme that’s just right can be very time-consuming because as a designer, you know that first impressions count, and color scheme is an important part of the start of any design process. Selecting the right fonts that you want to use is also an important part of branding an online identity, so knowing where to find the right fonts and tools to help you make the right choices gives you a good head start.

This chapter introduces you to the concepts of color schemes and palettes. ...

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