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This chapter is about using LinkedIn to build the professional relationships that will help you succeed in your current job or set you up for new opportunities. It shows you how to use LinkedIn, along with a handful of other social tools, to strengthen the professional relationships you already have. It also shows you how to extend that network of relationships by focusing on getting to know the people and organizations that will make the biggest difference to your professional goals.
Twenty-seven percent of American Internet users now use LinkedIn (compared to 90 percent for Facebook, and 30 percent for Twitter). A recent study conducted by my colleagues at Vision Critical found that more than 40 percent of LinkedIn’s users visit the ...
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