So far, we have explored how to engage via Yammer in different ways, such as YamJam and YamChat; how to execute campaigns on Yammer; and how to host company-wide events on Yammer. In this chapter, we are going to see how to integrate Yammer with existing internal applications so that collaboration can take place between both systems and users.
In an organization, there are different internal applications, such as the intranet, knowledge management, and customer relationship management, used for business activities. However, such systems normally do not have web 2.0 or ...