INDEX

The index that appeared in the print version of this title was intentionally removed from the eBook. Please use the search function on your eReading device for terms of interest. For your reference, the terms that appear in the print index are listed below

abbreviations, in email

abstract examples, vs. concrete

accomplishments, describing

acronyms, avoiding

Act As If principle

acting

ad slogans

agenda, vs. purpose statement

agreement

law of

Ambady, Nalini

analogies

for presentation opening

announcements

vs. discussion

reasons for

apology

appearance, self-assessment of

Apple

Ariely, Dan

assertions, vs. questions

assertiveness

assumptions

assumptive close

Aston Martin

attention span, study

audience

cost of not listening

food to gain attention ...

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