Introduction to “the Struggle”
Some experienced entrepreneurs would say this is the most important chapter in the book. It’s true in that if you don’t become a master at cash flow management, then it’s all over, and quickly.
Ask yourself this question about your personal life. Do you lie awake in bed at night worrying about money?
If you do, that’s great. If you don’t, then give up now. You simply won’t make it.
This critical question needs to be asked by you and honestly answered before you take the decision to become an entrepreneur
Perhaps you have a cofounder. Maybe they are the businessperson and you are the techie. That’s great—let them worry. But someone has to. Let me state this twice—someone has to. ...
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