CHAPTER 13

Scaling the Company Globally

Introduction

If you don’t go global, you will only ever be local.

Investors won’t want to fund you unless you target global expansion.

Even if investors want to fund you and government agencies want to back you, leading global companies in your industry won’t work with you—and why would they, when you can’t support them globally.

The time to think about scaling internationally is when you close your seed round.

How you scale and when you do it is critically important to driving company valuation and setting yourself up for the second round of clients. The biggest potential clients in your niche operate in every major time zone and have important staff resources spread all around the major global business ...

Get Zero to $10 Million now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.