Introduction
You already know the importance of innovation. It was the reason you set up the business in the first place. Innovating constantly will enable you to become a market leader within your chosen business niche.
You are still nimble, you can still be quick. You can innovate, expand, launch, and implement new and existing products quickly. Then deploy them in the market to clients within weeks (not months or years like larger software vendors).
For many investors and prospective clients, ongoing technology innovation is often considered a leading indicator of future financial success. If you have an interesting first product and you have a well thought out roadmap for further innovation, it is much easier ...
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