Zig Zag: The Surprising Path to Greater Creativity

The Fifth Step

THINK

How to Have Way More Ideas Than You'll Ever Need

 

The best way to get a good idea is to have a lot of ideas.

Linus Pauling, two-time Nobel laureate

Here's a snapshot of how some of history's most famous creators managed to create their masterpieces:

• Pablo Picasso produced about twenty thousand pieces of art.
• Albert Einstein wrote more than 240 scientific papers.
• Johann Sebastian Bach composed a cantata every week.
• Thomas Edison filed over one thousand patents.
• Richard Branson started 250 companies.
• Joyce Carol Oates published forty-five novels, thirty-nine story collections, eight poetry collections, five dramas, and ...