Chapter 1
Communicating and Collaborating Better with Zoom
IN THIS CHAPTER
Explaining what Zoom’s tools do
Dissecting the reasons that Zoom grew so quickly
Understanding Zoom’s competitive landscape
What is Zoom anyway? Where did it come from? Was it the result of long-term planning, a eureka moment, or a happy accident? Is Zoom only for large organizations, or can smaller ones benefit from it? And what business problems does Zoom solve, anyway?
This chapter answers these questions in spades. Further, it provides some background information about Zoom, the technologies behind it, and its main competition.
Introducing Zoom
Zoom provides a suite of simple, affordable, powerful, secure, and interoperable communication and collaboration tools. As of this writing, the company’s self-purposed mission is to make video communications frictionless.
As you see in this book, Zoom has accomplished its mission in spades. Zoom’s management and investors bet the company on the belief that it could build a better mousetrap. With it, people could accomplish more than they could without it. Again, you can check that box. That gamble has paid off handsomely. It has vastly exceeded its early aspirations. ...
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