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Artificial intelligence: AI for business

Published by O'Reilly Media, Inc.

Beginner content levelBeginner

Advanced analytics such as artificial intelligence and machine learning are becoming increasingly critical to developing innovative, differentiated, competitive, and successful businesses and products. AI in particular has the potential to unlock the value of data, and ultimately transform businesses, industries, and human experiences.

Join expert Alex Castrounis for a high-level overview of artificial intelligence (AI) as applied to business. You'll learn, why to pursue AI projects, and how to prepare for them, how AI can be used to achieve goals, and how to help ensure AI project success.

What you’ll learn and how you can apply it

By the end of this live online course, you’ll understand:

  • What artificial intelligence is and isn't
  • Why and how AI can be used to achieve business goals
  • How to prepare for AI projects, including organizationally
  • Typical costs, assumptions, risks, and considerations
  • The current state of AI and the hype surrounding it
  • The potential future of AI
  • How to use concepts learned to help guide preparation and decisions for successful pursuit of AI projects
  • The difference between AI hype and reality

This live event is for you because...

You're a business executive or technical practitioner interested in learning more about artificial intelligence.

Prerequisites

  • No technical expertise required.

Recommended follow-up:

Schedule

The time frames are only estimates and may vary according to how the class is progressing.

This course is taught continuously for an hour and will consist of the topics listed below. Questions will be answered throughout the course, where possible, and time frame will be allotted at the end for Q&A.

Outline:

  • What is AI?
  • Why AI for business?
  • How is AI used?
  • Organizational readiness for AI
  • The data powering AI
  • The costs of AI
  • Assumptions and risks
  • Considerations
  • AI: Hype or reality?
  • The future of AI

Your Instructor

Alex Castrounis

Alex Castrounis is the founder of Why of AI, an adjunct at Northwestern Kellogg teaching AI in both the Executive Education and MBAi programs, a TEDx speaker, and a book author. He has over two decades of experience advising startups to Fortune 100 companies on using data, analytics, and AI models to drive business growth and customer success.

Alex is also a former INDYCAR race strategist and data scientist who drove winning results for teams such as Andretti Autosport in world-renowned races, including the Indy 500. His experience applying analytics to make smarter, data-driven decisions in racing now helps businesses gain and maintain a competitive advantage in their industry.

Skill covered

AI Principles